Modernized for the 21st century, the Eighth Edition emphasizes strategic thinking by managers and includes over 50 new case studies on events from 2010 to 2012 that prepare students for todays changing economy.
The seventh edition of Managerial Economics is the most current text available, encouraging students to see beyond the equations and graphs to the general precepts, such as marginal analysis and backward induction. Its new content draws on dozens of contemporary case studies, inviting students to apply problem-solving skills and to reflect on real-world economic decisions.
Author: W. Bruce Allen,Neil A. Doherty,Edwin Mansfield,Keith Weigelt
Publisher: W.W. Norton
Genre: Business & Economics / Economics / Microeconomics
Date Published: 2009
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